Monday, March 22, 2010

"River Why" Movie Premieres in April

A New River Runs Through it
From Marshall Cutchin/Midcurrent

According to actress Amber Heard’s Web site (believe it or not, it’s called “Adoring Amber Heard“), “The River Why,” the new Matthew Leuwyler movie based on the David James Duncan novel, will premiere at the Dallas Film Festival April 8-18. “Directed by Matthew Leutwyler, The River Why is a drama based on the novel by David James Duncan about a man known as ‘the Mozart of fly fishing’ who leaves his big city home in rebellion from his family. In the process he comes in contact with an assortment of eccentric characters who help him in his journey to adulthood. The film stars Zach Gilford, Amber Heard, William Hurt, Kathleen Quinlan and William Devane.”

The movie has been in production for some time, with a court case and drawn-out funding search slowing the process. But even a small crossover audience could provide a nice spring bump to the sport’s retailers and outfitters.

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